The 2025 Media Study Survey showed that 79% of “apolitical” online content is actually right-leaning! That means they were pushing political narratives without even talking about politics — think about Joe Rogan, Andrew Tate, Jordan Peterson — Culture, Wellness, Comedy and more, all overwhelmingly right-leaning.

So here’s how to know if you are “left-leaning” or, as we prefer to say, on Team Humanity:

• Do you think people should have enough food, housing, and healthcare—no matter how much money they make?

• Do you believe queer and trans people deserve to live safely and freely?

• Do you believe racism is real—and still shaping people’s lives right now?

• Do you think women and gender-diverse people should control their own bodies?

• Do you believe the planet matters more than corporate profit?

• Do you think disabled people should have access without needing to “prove” themselves?

• Do you want your kids—and other people’s kids—to grow up in a world that isn’t built on fear, violence, or control?

• Do you believe people are more important than power?

  If you said yes to most of that, you're not “neutral.” You’re actually for Team Humanity, making you left-leaning.
  

The way people talk about “the left” and “the right” doesn’t mean what it used to.

We’re not living in a world where it’s just about tax policy or government size.
We’re living in a moment where politics is about who gets to exist with safety and dignity—and who doesn’t.

Here's what we’re seeing politically and systemically in practice:

• The right is organized around control over people’s bodies, identities, and stories. It spreads fear, targets vulnerable communities, and uses platforms to divide and distract.

• The institutional left talks about justice, but often folds under pressure. It plays the game to stay respectable, and leaves people behind in the process.

For this phase we’re looking for content creators with established followings on social media.

Instagram: A minimum of 7K is necessary, and an upward of 15K is ideal!

TikTok: A minimum of 25K, Ideally Upwards of 40K

For this initiative we’re looking for creators whose social feeds are 55%+ original created content, rather than amplifications, round ups and reposts.

The line between the two isn’t always clear—and honestly, that’s okay.

What matters to us isn’t what you call yourself. It’s why you create and who you’re creating for.

• Influencers often build platforms by sharing their lives, interests, or recommendations—and some use that platform to uplift critical issues or speak truth to power.

• Content creators, especially in the political or educational space, are often focused on making sense of the world, breaking things down for their communities, and challenging the status quo.

The biggest difference? One is usually paid. The other is usually doing this for free—often off the side of their desk, without protection, support, or institutional recognition.

But both have reach. Both have trust. And both have power.

This initiative is designed for creators who use that power for something bigger—to inform, disrupt, connect, and build a better future. If that’s you, you’re in the right place.